Tag Archives: Crowd funding

The Kodiak by Outdoor element

7 Jun

OE_IMG_ProductBraid2I discovered survival bracelet online and have been wearing one since then, just in case … you never know. Recently I discovered the Outdoor Element survival bracelet and those guys bring something new to the plate. I might be tempted by one of their bracelets…

Let’s chat with Michael Mojica, an avid outdoors enthusiast and entrepreneur working for the company Outdoor Element.

. What makes a true survival braid ?
First let’s define survival: if one can make fire and fill his belly, odds are he will survive. This braid provides that opportunity.

. What are the specificities of your survival band ?
We are working with a MIL-spec vendor for the survival cord. We will do pull tests to determine final strength.

. Usually it’s only a band, not yours. Tell us. How many models do you have ?
Currently we have
.. The TR series with standard 550 cord and fishing hook (nylon core may be used as fishing line)
.. The SR Series with integrated whistle in the buckle
.. The AK Series with fire starting buckle and survival cord (tinder and real fishing line)

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. Are you planning new added functions ?
Yes, there many things in the sandbox we will reveal as the further develop but we are dedicated to evolve and redefine the outdoor element.

. Did you already use Survival braid ? What happened to you ?
We were out shooting the video for kickstarter and Mike fell in a small ice cold river (it was snowing hard). Instead of calling it quits we stayed out for a few more hours…but a fire was crucial. So it was do or die. The Kodiak proved itself solid as we successfully created a fire.

. How did you decide to launch a crowd funded campaign ?
Like many entrepreneurs we had a great idea but lacked the capital to really launch it. We met with a couple of mentors and they suggested crowd funding (specifically kickstarter). We loved the idea.

Currently, the Kodiak, the new survival bracelet integrating a fire starting buckle, a fire starting tinder, a braided fishing line and a fishing hook is available to funding on Kickstarter. Check it out and back it before it’s too late.

Back the Kodiak on Kickstarter.

Update on the Inlet

23 May

Breaking news, update on the Inlet,

Remember, the Inlet has been introduced by Livinplug on Kickstarter 48 hours ago.  They are reaching out to you to help them produce their smart plug called the Inlet. Samuel Leichman (co-founder) just gave us an update on the project.

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. Tell us about the frantic 24 hours before the Inlet went life on kickstarter ?
The 24 hours before we went live was actually not frantic at all, more like the calm before the storm. Although KS says they try to review in 1-2 days it took us about 6 days to get approved. Luckily we had prepared our contact lists and media lists ahead of time so we were ready to go there. did a lot of refreshing of the KS page waiting for the approval message to come on!

. You have a great product and concept, what’s important 

to stand out on Kickstarter ?
We are still trying to figure that out. although we are 20% to our goal we are still figuring out what message is resigning most. a clear vision and passion in the project are our best fallbacks.

. What’s the people reaction to the Inlet ?
Overall very positive

. What did it change in your daily routine?We have been live now for 2 days – and it has been all consuming. we would like to bring some balance back into our day next week so we can continue to focus on the product.

Stay tuned for more on the Inlet.

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More infos.
. “No more ugly, but safe and handy outlets“, our interview
. Official LivingPlug
. Follow @uglyoutlet
Back the Inlet on Kickstarter

Too much money in your pocket or just enough to help someone’s dream come to true ?

12 Apr

3e74e22c256b6d26b8d92f5a0583bd83_largeSome days ago I backed my first project on Kickstarter “The Thermodo“, then I started to browse the projects and I discovered “the Crabby Wallet, a minimalist wallet that holds everything you need and nothing more”.
The project was 100% funded in 24 hours!

I decided to check out a little deeper how the Crowdfunding works and also to interview Ryan Crabtree who presented his first project on Kickstarter some days ago.

Before going further, here are the keywords to better understand the Crowfunding.
“A Project is funded when the Backers support it financially and the Goal is reached before the Deadline is up”.
. The Project, is a product/service/idea presented to an audience in order to be funded.
. The Backers are the people who believe in the project and invest some money in it.
. When the Deadline is up, the Project will exist for good if 100% founded.

Now that we are all up to speed, let’s discuss with Ryan Crabtree, the inventor of the Crabby Wallet.
Photo 7-04-13 6 37 24 PM1. How did the adventure of the Crabby wallet started?
It started during a softball season. I really wanted a way to bundle my phone, keys, and wallet together. I always carry these 3 things, as do most people, but sometimes they become inconvenient during sports and recreation. I am active outdoors and really wanted my wallet to be small and hold only the essentials.

Tell us about the concept, how many prototypes before the Crabby wallet, any upgrade for the future?
There were probably about 10+ different prototypes. I really was sewing a new wallet every night for a couple weeks. The wallet really evolved as I used it and made tweaks to it. I sent it out to other people to test and give feedback too. The keyring loop moved positions, lengths, material many times before it became what it is today, as well as the phone strap. Every part of the wallet was changed at some time or another during the process.

2. How long did you worked on your project before launching your Kickstarer page?
I started the project early fall of 2012. I spent a couple months creating wallets for myself and others before I played around with the idea of posting it on kickstarter. I spend the next few months doing some heavy analyzing of successful kicksstarter projects. I began to recognize what was essential in a successful Kickstarter project. During this time, I started contacting manufacturers to help me create some prototypes that could be mass produced. They also helped me get my logo onto the wallet which I was unable to do on my own. I didn’t have the equipment to do this. After realizing my wallet was a good fit for a kickstarter project, I then spent about two months putting together the project page and video. It seems like a simple task to do this, but It really took a lot of time to make everything look the way I wanted it to. I have to give my wife credit for a great video, she helped me out with a lot on that.

3. How did you get the idea to use the crowd funding ? Why did you decided to reach out to crowd founding?
My brother introduced me to kickstarter. He showed me some really cool projects that I was interested in. One of the projects, The Gliff, had already ended, but we were really intrigued by the process these guys went through to get their product on the market. From that point forward I thought about how some of my previous personal project could have been a good fit for kickstarter. After making some of the first prototypes of the wallet, and saw that other people liked them, I really began to consider kickstarter as a way to make the project a reality. It was a way that I could get funds to have a manufacturer make them.

4. Your project was funded in 24 hours. What are the next steps now?
My days have been full of responding to backers questions and making sure everything is lined up to reward my backers pledges n June. I spend a lot of my day communicating details and deadlines with the manufacturer, prepping for fulfillment, and even exploring the future of the Crabby Wallet sales and companion products.

Physical vs online distribution?
I Initially thought I would strictly have online distribution after the project ends on Kickstarter, but a lot of opportunities are opening up as the project gets more successful. The future of the Crabby Wallet is changing everyday.

5. Do you have other projects?
I have a whole book of ideas that has been years in the making and a lot of personal prototypes of different project that I use for myself . I hope that the Crabby Wallet isn’t a one hit wonder. I really hope to implement some of my other ideas and concepts to benefit other people too.

Still 20 days to go before the Crabby Wallet will exist for good and will be shipped July, I’m all excited to receive mine …

If you didn’t backed the Crabby Wallet yet, you still have time to do it but be fast clock is ticking.
The Crabby Wallet on Kickstarter

If you want to dig deeper the Crowdfunding, check the following sites
. KickstarterIndiegogoRocketHubGoFundMeRazooCrowdrise
. To fund Apps developments: Appbackr
. To help Music projects: PledgeMusicSellaband

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